My Master Thesis

I obtained my Master's degree from ISCTE-IUL Business School in June 2014.

The research focused on developing a comprehensive business plan for a startup aiming to publish video games using the free-to-play model in Brazil. The study evaluated the economic and financial viability of the business plan for the company, its implementation strategy, and examined key metrics specific to this business model.

Keywords: Business Plan, Strategy, Free-To-Play, Video Games
Classification: M10 (General Business Administration), M13 (New Firms, Startups)
Grade: 18/20 — Summa Cum Laude

The thesis is available for download on the ISCTE Scientific Repository.